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Engaging the five senses in corporate event planning

Engaging the Five Senses in Event Planning

 

There is no other part of the marketing mix as powerful as an event. To build your event for maximum effect, try engaging the five senses during the event planning process.

Kara Dao explains the basics of event planning pricing strategy

Event Pricing Strategies

 

At JDC, we always base an event’s ticket pricing on the type of experience an event promises to deliver. With pent-up demand for in-person events still quite strong, people are craving the intimacy of in-person networking, and they are willing to pay for the value of transformative face-to-face experiences. Here are a few things to keep in mind while considering pricing.

Woman writing in notebook to create a corporate event planning checklist

The Definitive Corporate Event Planning Checklist

 

Putting on an event can be daunting. Our comprehensive corporate event planning guide (with PDF checklist) will walk you through the process.

Measuring the right event metrics

Measuring the Right Event Metrics

 

Event metrics—in-person, hybrid, or virtual—fall into three buckets: hard numbers, stakeholder feedback, and post-event impact. Learn more.

There's no one-size-fits-all approach to communication. To keep this top of mind, JDC created the Five Love Languages of Event Communication.

The Five Love Languages of Event Communication

 

There’s no one-size-fits-all approach to communication. To keep this top of mind, JDC created the Five Love Languages of Event Communication.

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