Using Audience Personas to Shape Events
Audience personas can help direct the whole planning process, from establishing pricing, to creating a marketing plan, developing content and beyond....
13 May, 2020
Event Production
Gauging the Health of Your Event Brand
If your event has a clear reason for existence and a strong content offering, the next key to event brand health is an environment that fosters connections....
11 March, 2020
Demystifying Event Contract Negotiations
There are a few key points to consider when negotiating event contracts. Taking the time to familiarize yourself with these variables can help you understand the value of the products and services you’re negotiating. In turn, you’ll know where you can be flexible – and...
20 January, 2020
Why Mobile Bidding is Essential to Fundraising Events
Mobile bidding can work wonders in boosting your efforts to raise money for a cause. If you’re not including mobile bidding in your auction events, it’s likely you’re leaving donation dollars on the table. What is mobile bidding? It’s a convenient, paperless method for your donors to...
23 December, 2019
Event Audio Visual (AV) Services – Get Higher Value for Your High Tech
When it comes to audiovisual for your event, the goal is to ensure your high tech delivers high quality while staying on budget. But more than just looking at the bottom line, you want to be sure you’re getting good value and no surprises. After...
10 December, 2019
Is Your Corporate Holiday Event on Point?
Hosting a holiday party for the team is standard practice for many companies. The challenge is to keep things festive without breaking the bank. In an ideal scenario, your holiday party will be a gift that keeps on giving. After all, employees like to feel...
20 November, 2019
Giving Tuesday Ideas – Adding a Charitable Element to your Event
Planning an end of year party or event? Consider adding a philanthropic element with these Giving Tuesday Ideas and Tips....
07 November, 2019
Fundraising Tips – How to Boost Donations at Charity Events
A fundraising event can be one of the most creatively -taxing events you’ll ever organize. Coming up with innovative ways to encourage people to give money takes a lot of time and advance planning. How can you make the most of your fundraising efforts and resources? Start...
14 August, 2019
Tips to Manage Stress – Before, During, and After an Event
As event planners, we have one of the greatest jobs in the world. It’s exciting to plan and orchestrate events for a variety of clients, with different needs and objectives. But it can also be stressful due to all the necessary elements, moving pieces, and...
10 July, 2019