18 May JDC Events CEO Jennifer Collins featured on Diversity Masterminds
Collins spoke with host Liz Whitehead about what has kept her company in business throughout many storms, and her strategies for navigating the current one....
Resources
13 May Using Audience Personas to Shape Events
Audience personas can help direct the whole planning process, from establishing pricing, to creating a marketing plan, developing content and beyond....
28 Apr JDC Events Moments: Take Care of Each Other
JDC Events President and CEO Jennifer D. Collins, CMP, explores how events can foster unity in an era fraught with division....
14 Apr JDC Events CEO Jennifer Collins Interviewed for Northstar Meetings Group Feature
As many event organizers weighed their options at the beginning of the COVID-19 pandemic, the JDC Events team made a swift decision to rebook as many upcoming events as possible. Read more about the thought process behind that strategy in Northstar Meetings Group’s feature story....
18 Mar JDC Events Moments: Unity
JDC Events President and CEO Jennifer D. Collins, CMP, explores how events can foster unity in an era fraught with division....
11 Mar Gauging the Health of Your Event Brand
If your event has a clear reason for existence and a strong content offering, the next key to event brand health is an environment that fosters connections....